About Us

Discover Ultra-Luxury At Alfa Romeo Hawaii in Velocity Honolulu

At Alfa Romeo Hawaii in Velocity Honolulu, we offer exclusive access to Italian lore with a breathtaking collection of Alfa Romeo vehicles. Along with these world-class performance models, we showcase some of the highest quality used cars in Honolulu as well, offering drivers the best from across the automotive industry. Serving all Hawaiian Islands for Alfa Romeo Sales, Service & Parts - Kauai, Oahu, Molokai, Lanai, Maui and the Island of Hawaii. Part of JN Auto Group, building our Ohana for over 60 years.

As part of Velocity Honolulu, we offer more than just the average showroom - we are an entirely new and unique way to experience buying your next Alfa Romeo. Step into the world of Velocity and you're stepping into a vibrant city of state-of-the-art showrooms, fine dining and exclusive shopping for an elevated standard of excellence and a refined look at island living.

Our ultra-luxury showroom also offers an expert financing team and a certified Alfa Romeo service center, ensuring exceptional service for as long as you're on the road. For all things Alfa Romeo, Honolulu drivers are invited to experience Velocity Honolulu - a high-end showroom serving drivers in Kaka'ako, HI and throughout the island of O'ahu. As well all Islands of Hawaii. Alfa Romeo Hawaii is part of JN Group and has servicing and selling for over 60 years building our Ohana on Kauai, Oahu, Molokai, Lanai, Maui and the Island of Hawaii.

Experience One-Of-A-Kind Italian Engineering

Discover an unparalleled blend of elegance and exhilaration behind the wheel of the 2019 Alfa Romeo Giulia. Showcasing the Italian automaker's signature charisma, the new Giulia is the ideal automobile for a jaunt across the island of O'ahu. For those searching for family-friendly luxury, explore the new Alfa Romeo Stelvio. Representing the brand's first-ever SUV, the Stelvio combines utility with unrivaled driving dynamics.

Of course, drivers can also engage in the legendary Quadrifoglio experience at Alfa Romeo Hawaii with models such as the Alfa Romeo Giulia Quadrifoglio. Born in Italy but made for Hawai'i, discover the Alfa Romeo lineup today.

Explore Premium Pre-Owned Vehicles In Honolulu, HI ready for delivery to any Hawaiian Island

Along with our exclusive collection of new vehicles, we also provide a wide selection of the finest used cars in Honolulu, HI.

All of our pre-owned vehicles are held to the highest standards, ensuring all of our guests drive away in a premium automobile. For a choice collection of quality used cars, Honolulu drivers are welcome to schedule a visit to Alfa Romeo Hawaii today.

Receive Expert Auto Financing At Velocity Honolulu

Whether you're searching for a new Alfa Romeo or quality used car, Honolulu's finest auto financing experts are available to help at Alfa Romeo Hawaii.

To ensure an unrivaled shopping experience, we'll walk you through a brief yet transparent financing process to help you find an exceptional plan. Guests can also begin the financing process on their terms using convenient online tools such as a pre-approval application and a user-friendly trade-in estimator.

For world-class treatment throughout the car-buying process, stop by our showroom on the island of O'ahu. Visit Alfa Romeo Hawaii at Velocity Honolulu today. Schedule your Inter-Island flight today and let us know, we can pick you up from the airport for your Test Drive and purchase.

Enjoy Certified Car Care At Our Elite Auto Service Center

The high-end vehicles at Alfa Romeo Hawaii are expertly engineered to provide unparalleled performance, and they require the same level of service to keep them performing at their peak. That's why we offer an exclusive auto service center at Alfa Romeo Hawaii.

From oil change service, brake service to major auto repairs, our expert staff offers the knowledge and experience to provide unrivaled care. Since our service department is certified by Alfa Romeo, Honolulu drivers can also rely on us to use factory parts and to follow manufacturer recommended guidelines when caring for your genuine Italian automobile. Our service facility is also equipped with exclusive, cutting-edge technology needed to service high-performance and ultra-luxury vehicles.

Call or schedule your service appointment online and give your vehicle the world-class treatment it requires. Visit the Alfa Romeo Hawaii Service Center located at Velocity Honolulu, serving drivers in Honolulu, Kaka'ako, Hawaii Kai, North Shore, Ko Olina and Waianae, HI.

If you would rather discuss your options with our sales staff, click on Directions for interactive driving directions and other contact information.

Our Story

In 1961, after serving in the army, Joe Nicolai began his first business venture in Hawaii. He leased a dirt lot at 1212 Ala Moana Boulevard and built his business from the ground up. Nicolai, the son of an Italian auto craftsman-technician, was a car and motorcycle racer who had also won distinction as the top West Coast salesman at Ford Motor Co., and he used his skills and expertise to build an enterprise.

By foregoing luxuries like having a home, working 18-hour days, and hitting the airwaves with Honolulu's first used-car TV commercials, the budding entrepreneur resolved to make a dent in the then low-key car-buying town. "It was kind of a Sleepy Hollow," Nicolai says, "I was prepared to work hard and sacrifice a lot more than what I felt the dealers at the time were doing."

Nicolai's businesses include car franchises for Alfa Romeo, Audi, Bentley, Chevrolet, Ferrari, Genesis, Hyundai, Jaguar, Lamborghini, Land Rover, Lincoln, Lotus, Maserati, Lincoln, Genesis and Porsche; and motorcycle franchises for Aprilia, BMW, Ducati, Harley-Davidson®, Honda, Kawasaki, KTM, Moto Guzzi, Piaggio, Triumph, Vespa and Yamaha.

Today, Joe's son, Brad, has taken the reins as president of JN. Under his leadership, JN continues to evolve its brand, branching out into exciting retail ventures. What started a half-century ago on a dirt lot on Ala Moana Boulevard has miraculously blossomed into one of Hawaii's most successful businesses for a new generation.

  1. Alfa Romeo Hawaii

    888 Kapiolani Blvd
    Honolulu, HI 96813

    • Sales: 808-379-3564
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Alfa Romeo Hawaii

888 Kapiolani Blvd
Directions Honolulu, HI 96813

  • Sales: 808-379-3564
  • Service: 808-379-3566
  • Parts: 808-379-3558

Sales Hours

  • Monday 10:00 AM - 6:00 PM
  • Tuesday 10:00 AM - 6:00 PM
  • Wednesday 10:00 AM - 6:00 PM
  • Thursday 10:00 AM - 6:00 PM
  • Friday 10:00 AM - 6:00 PM
  • Saturday 10:00 AM - 6:00 PM
  • Sunday 10:00 AM - 5:00 PM

Service Hours

  • Monday 8:00 AM - 5:00 PM
  • Tuesday 8:00 AM - 5:00 PM
  • Wednesday 8:00 AM - 5:00 PM
  • Thursday 8:00 AM - 5:00 PM
  • Friday 8:00 AM - 5:00 PM
  • Saturday Closed
  • Sunday Closed